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Dental SEO in Canada
How dentist businesses actually get found on Google — and the specific work that moves them up.
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What ranking looks like in this industry
Someone searching for a dentist is usually standing a few blocks away with their phone already out, so the map pack decides most of the outcome before your website ever loads.
For most dentists & orthodontists the work concentrates on:
- The Google Business Profile category corrected — 'Dentist' and 'Cosmetic dentist' pull in different searches entirely
- One page per treatment. Implants, whitening, and emergency care are different searches and need different pages
- Indexing errors fixed so new patient-facing pages don't sit invisible to Google for months
- A steady drip of reviews after appointments, not one bulk request
- New-patient calls tracked by source, not just where a keyword happens to sit
The result: a patient with a toothache at 9pm searching on their phone finds your practice in the map pack, not the clinic three blocks further away.
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Related reading
What we actually check when we audit a websiteHow the Google map pack actually gets decidedYour new website isn't showing up on Google. Here's why.What SEO actually costs in Canada
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